Google Tasks

Overview

A conceptual redesign of Google Tasks that rethinks how people manage recurring responsibilities. Over 7 weeks at Parsons, this project interrogated why productivity tools so rarely feel empowering — and proposed a system that adapts to how users actually work.

Team
  • Zarah Yaqub — Design Lead
My Role
  • Problem Definition
  • User Research
  • Competitor Audit
  • Product Design
  • Product Strategy
  • Branding
  • Prototyping
  • Motion Design
Timeline
7 Weeks
Tools
  • Figma
  • ChatGPT
  • Claude

Context

Major Studio 1
MPS Communication Design
Parsons School of Design

Problem Discovery

The Problem

Google Tasks is functional but forgettable. It lives in the margins of other Google products without a clear identity of its own. Users who actually need a task manager abandon it for more opinionated tools — or default back to sticky notes.

No sense of progress

Checking off a task disappears it entirely. There is no history, no celebration, no momentum built over time.

Weak recurring tasks

Recurring task management is rigid — there is no way to reschedule a missed task without it feeling like failure.

Context-blind

Tasks have no concept of energy, location, or context — everything is equally urgent, which means nothing is prioritised.

Features

Redesign Proposals

Momentum View

A weekly completion strip that visualises streaks and progress — making the invisible work of recurring tasks visible.

Flexible Recurrence

Tasks that missed their window roll forward gracefully, with a "do it now" or "reschedule" prompt instead of silent overdue states.

Context Tags

Tag tasks by energy level or location — "low effort", "at desk", "outside" — and filter your list to what's actually doable right now.

Focus Mode

A distraction-free single-task view that surfaces one item at a time, chosen by the system based on context and priority.

Behind the Idea

Research

Research began with a heuristic evaluation of Google Tasks against Nielsen's 10 usability principles, followed by 6 user interviews. Participants included students, freelancers, and knowledge workers who had tried and abandoned the app. A competitive audit of Todoist, Things 3, and Notion rounded out the landscape.

"I know I should use it. I even set it up. But after a week I just stopped opening it. It just didn't feel like mine."

— User Interview, Participant 5

Ideation

Exploring Solutions

Ideation centred on two tension points uncovered in research: the need for structure versus the need for flexibility, and the desire to feel productive without adding more cognitive load. Three concept directions were sketched, critiqued, and merged into a single proposal.

Low-Fidelity

Wireframes

Wireframes mapped the three core flows: adding a task, reviewing the week's momentum, and handling a missed recurring task. Each flow was tested on paper before moving to Figma.

Testing

Usability Testing

4 moderated sessions were run with the mid-fi prototype using participants who had previously abandoned Google Tasks. Tasks tested: create a recurring task, handle an overdue item, and review weekly progress.

Finding 01

"Momentum View" was the most emotionally resonant feature — participants described it as "finally feeling like I'm making progress."

Finding 02

Context tags needed clearer labelling. "Low effort" was misread as "low priority" — renamed to energy-based language.

Finding 03

The overdue handling flow tested well — all 4 participants said it "removed the guilt" of a missed task.

High-Fidelity

Final Designs

The final designs retain Google's Material You language while introducing a warmer, more personalised layer on top. The gold accent signals accomplishment without being distracting.

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